Who and what is AfriForum?

AfriForum is an Afrikaans civil rights organisation that protects the rights of minority groups at national as well as provincial level, and anyone who can identify with AfriForum’s principles and objectives may join the organisation. AfriForum’s community plan focuses on mobilising communities to thus take control of their own streets and neighbourhoods again. AfriForum ensures that your constitutional and civil rights are recognised and protected at national level.

Wie en wat is AfriForum?

AfriForum is ’n Afrikaanse burgerregteorganisasie wat die regte van minderheidsgroepe op sowel nasionale as provinsiale vlak beskerm, en enigiemand wat met AfriForum se beginsels en doelstellings kan identifiseer, mag by die organisasie aansluit. AfriForum se gemeenskapsplan fokus daarop om gemeenskappe te mobiliseer om só weer beheer terug te neem oor hul eie strate en woonbuurtes. AfriForum verseker dat jou grondwetlike én burgerregte op nasionale vlak erken en beskerm word.

Media statements | We will do it ourselves

Entrepreneur shares business philosophies with Pretoria business owners

ByAfriForum 09/10/202609/10/2026

Starting a business is not difficult; the most important things are to plan well, possess perseverance, and consistently focus on taking the right actions. This is some of the advice that Jandré de Beer, a seasoned entrepreneur and owner of V8 Marketing, shared with business owners this week during an AfriForum Sakenetwerk event at Kapstadt Brauhaus in Centurion.

De Beer further addressed members of the Business Network’s Pretoria branch regarding the challenges and joys associated with being a business owner. Among other things, he said that business owners should not view failures as errors on their part, but rather see them as opportunities to learn and emerge stronger in the future.

“Sometimes your product is fantastic, it is priced right, and you are 100% aligned with the task, but the available market segment is simply too small. Then you have to adapt,” says De Beer.

He added that marketing is a crucial component of any business and that the most important cost in any business is the cost of converting a customer into one who returns time and again.

Dinah Kloppers, owner of Oh my Fudge and a member of the Pretoria Business Network branch, feels that this event reassured her as a business owner. “It made me realize once again that every business owner faces the same challenges and that the most important thing is to focus on viewing mistakes as an opportunity to learn and grow.”

AfriForum Sakenetwerk hosts various events like this throughout the year that are free for Business Network members. Keep an eye on the AfriForum Sakenetwerk website for future events or send an email to sakenetwerk@afriforum.co.za for more information.